How Drones are Changing Content Creation

About the author : Rodrigo Branco Matsumoto

Meet Rodrigo, our chief remote pilot here at Sky Perth, where he's been transforming aerial videography into captivating stories for over eight years. At the heart of Rodrigo's work lies a profound passion for both the art of flying and the art of storytelling. This combination has led his work to be featured on platforms like Netflix, Stan, AppleTV+, Disney+, SBS On Demand, and even internationally with ZDF in Germany.

Rodrigo's aerial videography and photography journey is a testament to his dedication to mastering this unique craft. From capturing the vast beauty of Australia's landscapes to the dynamic energy of urban life across the globe, his work offers viewers a fresh, sky-high perspective. It's not just about the technical expertise of handling a drone; for Rodrigo, every flight is an opportunity to tell a story, to reveal the unseen, and to share a new viewpoint with the world.

Renowned for his collaborative spirit and innovative approach, Rodrigo brings more than technical skills to every project at Sky Perth. Whether working on a documentary, a TV series, or a bespoke project, his focus remains on creating visuals that resonate deeply with audiences. His commitment to quality and ability to capture the heart of a story make him a skilled pilot and a storyteller of the skies.

Do you want to know more about Rodrigo? Check his website:

Creative Drone Photography

The Impact of Drones on Modern Storytelling

I was surprised when a friend said he would never use a drone for content creation.

When you think of content creation, drones might not be the first thing that jumps to mind. 

But here’s the catch – you’re missing out on a dynamic shift in digital storytelling. Traditional ground-level shots (alone) are becoming a thing of the past, and those not adapting are left behind, stuck with the limitations of earthbound perspectives.

Drones offer a bird’s-eye view, transforming ordinary scenes into captivating experiences. It isn’t just about high-flying shots; it’s a new language in visual storytelling.

Drones have revolutionised content creation by capturing stunning aerial views in films and TV series, offering unique perspectives on news events, and enhancing sports broadcasts. They safely and efficiently gather visuals in challenging environments, expanding the scope and improving the quality of content in various sectors.

What You Can Do:

  • Start Small: Invest in a beginner-friendly drone and practice in open spaces.
  • Learn the Laws: Familiarise yourself with local drone regulations to ensure responsible flying.
  • Creative Experimentation: Blend aerial shots with traditional footage for a unique storytelling angle.

Common Objections:

  • Drones are too complicated“: You will be surprised at how modern drones have user-friendly interfaces.
  • It’s a passing trend“: The continuous surge in drone-based content across platforms says otherwise.

Embracing drone technology in content creation isn’t just about following a trend – it’s about unlocking a new dimension of storytelling. The unique perspective offers a fresh, engaging narrative, whether a wide landscape or an urban environment.

Have you ever considered using drones, or do you currently use them?

In the ebook, ‘From Passion to Profit: Mastering Drone Photography‘, there are more tips about drone photography. Download now!

Text adapted from:…content-creation/

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