Stand Out in the Market: The Art of Unique Branding
Unique Branding Strategies In a world where competition is fiercer than ever, standing out has become the survival mantra for businesses. But are you playing the game with the right strategy? The common mistake many businesses make is trying to be everything to everyone. This 'old school' approach dilutes your brand's [...]
Scoring Goals in Business: 5 Steps to Winning with Your Brand Story
Brand Storytelling I was never able to achieve my dream. Yet, this unfulfilled dream taught me invaluable lessons in shaping the winning stories for our clients' businesses. Imagine this: Growing up in Brazil, where kids dream of being soccer stars. That was my world. Every kick and every goal was part [...]
5 Common Mistakes in Drone Photography
Don't Let Them Ruin Your Shots! In the ever-evolving world of drone photography, the sky is not the limit but the beginning. Yet, as drone enthusiasts and photographers aim to capture that perfect aerial shot, many fall prey to a handful of common mistakes. These blunders not only dampen the quality [...]
Content Creation: Lessons from Pixar’s Storytelling
Pixar's Storytelling in Content Creation I've discovered something extraordinary in my journey with content creation, and I feel compelled to share it with you. It's about transforming our approach to storytelling, inspired by Pixar's 22 rules, as shared by Emma Coats, a former story artist there. These rules are more than [...]
How Drones are Changing Content Creation
The Impact of Drones on Modern Storytelling I was surprised when a friend said he would never use a drone for content creation. When you think of content creation, drones might not be the first thing that jumps to mind. But here's the catch – you're missing out on a dynamic [...]
The True Power of Your Story: Why It’s Not Resonating Yet
Our story's so powerful; why isn't it getting through? In today's world of constant content, telling a powerful story is like owning a hidden treasure. But what if your story, despite its potential, isn't captivating your audience? It's a common frustration: having a narrative you believe in, yet it falls on [...]